Monday, September 14, 2009

Genuine literary discernment is often a liability in editors.

I've completely forsaken this blog. It's sad. To tide you (all 10 of you) over until my next post, an excerpt from this interesting article (Redactor Agonistes By DANIEL MENAKER):


3. Genuine literary discernment is often a liability in editors. And it should be -- at least when it is unaccompanied by a broader, more popular sensibility it should be. When you are trying to acquire books that hundreds of thousands of people will buy, read, and like, you have to have some of the eclectic and demotic taste of the reading public. I have this completely unfounded theory that there are a million very good -- engaged, smart, enthusiastic -- generalist readers in America. There are five hundred thousand extremely good such readers. There are two hundred and fifty thousand excellent readers. There are a hundred and twenty-five thousand alert, active, demanding, well-educated (sometimes self-well-educated), and thoughtful -- that is, literarily superb -- readers in America. More than half of those people will happen not to have the time or taste for the book you are publishing. So, if these numbers are anything remotely like plausible, refined taste, no matter how interesting it may be, will limit your success as an acquiring editor. It's not enough for you to be willing to publish "The Long Sad Summer of Our Hot Forsaken Love," by Lachryma Duct, or "Nuke Anbar Province, and I Mean Now!," by Genralissimo Macho Picchu -- you have to actually like them, or somehow make yourself like them, or at least make yourself believe that you like them, in order to be able to see them through the publishing process.